This paper provides insight into the site-selection process for retail real estate decisions. After briefly exploring current methods of retail site selection, this paper will present a new method for site selection: the “regression approach for retail site selection.” This method—introduced through a case study determines a retailer’s key site selection criteria based on historical data from past site selections. A developer can then extrapolate any retailer’s past decisions to find attractive new sites for the retailer.
Ladle, J. K., Stiller, D., & Stiller, D. (2009). Retail site selection: A new, innovative model for retail development.Cornell Real Estate Review, 7(1), 1-26. Retrieved from http://scholarship.sha.cornell.edu/crer/vol7/iss1/17