By making their rooms as home-like as possible, the best hotels are using architecture and design to add value to the guests’ experience.
Siguaw, J. A., & Enz, C. A. (1999). Best practices in hotel architecture [Electronic version]. Cornell Hotel and Restaurant Administration Quarterly, 40(5), 44-49. Retrieved [insert date], from Cornell University, School of Hospitality Administration site: http://scholarship.sha.cornell.edu/articles/486/