Publication Date

8-2011

Abstract

[Excerpt] Restaurateurs tend to put enormous energy into planning their restaurants' interior and back-of house spaces, but often treat the outside like an afterthought. This is unfortunate because the exterior of your restaurant is often the customer's only clue about who you are and what kind of experience they can expect before they commit to walking in your front door.

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Required Publisher Statement
This article is courtesy of RestaurantOwner.com / Restaurant Startup & Growth magazine. For more information, visit www.RestaurantOwner.com.

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